Business Quote by Adena Friedman
“New products, new markets, new investors, and new ways of doing things are the lifeblood of growth. And while each innovation carries potential risk, businesses that don't innovate will eventually diminish.”
About This Quote
Innovation across products, markets, investors, and methods fuels business growth; stagnation leads to decline.
In simple terms: Innovation drives growth; stagnation leads to decline.
Key Takeaway
Continuously innovate to stay viable.
Themes
business
innovation
growth
Mood
optimistic
strategic
Type
advisory
motivational
When to use this quote
- product development
- market expansion
- investment sourcing
- process improvement
Key Concepts
strategic management
risk assessment
Questions to Reflect On
- What risks are worth taking for growth?
- How can firms balance innovation with stability?
A Different Perspective
Innovation carries risk and may not always succeed.
![“[S]ometimes, when you are a food person, the possible irrelevance of what you are doing doesn’t cross your mind until it’s too late. (Once, for example, when I was just starting out in the food business, I was hired by the caper people to develop a lot of recipes using capers, and it was weeks of…” quote by Nora Ephron](https://sms4smile.com/quotes/img-quotes/d79/nora-ephron-1217_business_s-ometimes-when-you-are-a-food-person-th_980.jpg)
![“If the State does not acquire supremacy over [vast private] enterprises, it becomes their puppet, and they become the real State.” quote by Bertrand Russell](https://sms4smile.com/quotes/img-quotes/bad/bertrand-russell-69_acquire_if-the-state-does-not-acquire-supremacy_1379.jpg)
