Rhetoric may be defined as the faculty of observing in any given case the available means of persuasion. This is not a… — Aristotle Copy Share Image
“What makes a man a 'sophist' is not his faculty, but his moral purpose. (1355b 17)” — Aristotle Copy Share Image
Of the modes of persuasion furnished by the spoken word there are three kinds. The first kind depends on the personal character… — Aristotle Copy Share Image
“These are the three things—volume of sound, modulation of pitch, and rhythm—that a speaker bears in mind. It is those who do… — Aristotle Copy Share Image
Rhetoric is useful because the true and the just are naturally superior to their opposites, so that, if decisions are improperly made,… — Aristotle Copy Share Image
The duty of rhetoric is to deal with such matters as we deliberate upon without arts or systems to guide us, in… — Aristotle Copy Share Image
“Now if you have proofs to bring forward, bring them forward, and your moral discourse as well; if you have no enthymemes,… — Aristotle Copy Share Image
Rhetoric is the counterpart of logic; since both are conversant with subjects of such a nature as it is the business of… — Aristotle Copy Share Image
“The maxim, as has been already said, is a general statement, and people love to hear stated in general terms what they… — Aristotle Copy Share Image
Rhetoric is useful because truth and justice are in their nature stronger than their opposites; so that if decisions be made, not… — Aristotle Copy Share Image
“Even hackneyed and commonplace maxims are to be used, if they suit one's purpose: just because they are commonplace, every one seems… — Aristotle Copy Share Image
“Again, it is absurd to hold that a man ought to be ashamed of being unable to defend himself with his limbs,… — Aristotle Copy Share Image
Rhetoric may be defined as the faculty of observing in any given case the available means of persuasion. — Aristotle Copy Share Image
“Avoid the enthymeme form when you are trying to rouse feeling; for it will either kill the feeling or will itself fall… — Aristotle Copy Share Image
The knowledge of the soul admittedly contributes greatly to the advance of truth in general, and, above all, to our understanding of Nature, for… — Aristotle Copy Share Image
Young men have strong passions and tend to gratify them indiscriminately. Of the bodily desires, it is the sexual by which they are most… — Aristotle Copy Share Image
The body is at its best between the ages of thirty and thirty-five; the mind is at its best about the age of forty-nine. — Aristotle Copy Share Image
The ensouled is distinguished from the unsouled by its being alive. Now since being alive is spoken of in many ways, even if only… — Aristotle Copy Share Image
Although it may be difficult in theory to know what is just and equal, the practical difficulty of inducing those to forbear who can,… — Aristotle Copy Share Image
The true forms of government, therefore, are those in which the one, or the few, or the many, govern with a view to the… — Aristotle Copy Share Image
All persons ought to endeavor to follow what is right, and not what is established. — Aristotle Copy Share Image
Give a man a fish, you feed him for a day. Give a man a poisoned fish, you feed him for the rest of… — Aristotle Copy Share Image
The man who confers a favour would rather not be repaid in the same coin. — Aristotle Copy Share Image
Obstinate people can be divided into the opinionated, the ignorant, and the boorish. — Aristotle Copy Share Image
