An advertising agency is 85 percent confusion and 15 percent commission. — Fred Allen Copy Share Image
Advertising isn't a science. It's persuasion. And persuasion is an art. — William Bernbach Copy Share Image
The more informative your advertising, the more persuasive it will be. — David Ogilvy Copy Share Image
I am honored to join the Bulgari family, representing a brand I have long admired for its craftsmanship and passion for creativity. — Monica Barbaro Copy Share Image
I've tried and failed a lot. But I've also tried to be really clear about my brand. It is who I am.… — Cindy Crawford Copy Share Image
Content isn't just a brand or message that you develop yourself and then throw out into the echo chamber. It's a mirror. — Eugene Lee Yang Copy Share Image
With more [distribution] channels, it's important to have 'must-have' content and brands that cut through the clutter. — Thomas O Staggs Copy Share Image
Summer is conference season - a critical time for building brands, making connections, and shaping industries. — Esther Dyson Copy Share Image
Whether that's in communications or marketing or strategy, you need people to come in with a fresh perspective. — Steve Easterbrook Copy Share Image
In a crowded marketplace, fitting in is a failure. In a busy marketplace, not standing out is the same as being invisible. — Seth Godin Copy Share Image
You can't just place a few "Buy" buttons on your website and expect your visitors to buy. — Neil Patel Copy Share Image
Outsourcing isn't the answer to everything. Lots of internet marketing pundits will tell you to outsource, outsource, outsource. Having a trusted team… — Ian Lurie Copy Share Image
Chinese brands will face many obstacles when marketing to Western consumers. Beyond the associations with poor quality and unsound environmental practices, they… — Nirmalya Kumar Copy Share Image
My genre-hopping has caused problems with marketing and sales departments over the years, because they need to know where to position a… — F. Paul Wilson Copy Share Image
Opinion free brands simply will struggle to survive in the future - of that simple reason that we increasingly want to associate… — Martin Lindstrom Copy Share Image
I've gotten burnt the last few years on a couple of little independent films where you get paid nothing, you work your… — Michael Douglas Copy Share Image
I believe that competition in the future will not be only an advertising competition between individual products or between big associations, but… — Edward Bernays Copy Share Image
The reason it's called "Grape Nuts" is that it contains "dextrose," which is also sometimes called "grape sugar," and also because "Grape… — Dave Barry Copy Share Image
I think it's interesting how you can associate a creative brand with a human being and use some of the good qualities… — Bozoma Saint John Copy Share Image
At the end of the day, people (customers) don't necessarily buy into what you do; they buy into why you do it.… — Omar Samra Copy Share Image
The great myth is the manager as orchestra conductor. It's this idea of standing on a pedestal and you wave your baton… — Henry Mintzberg Copy Share Image
But you know what, honestly? I'm not that interested in advertising. I think it's a great way... It's such a huge part… — Matthew Weiner Copy Share Image
Hillary does nothing without careful calculation. She knows that politicians - provided they have real power - who bash entire industries tend… — Donald Luskin Copy Share Image
“Manufacturers must seek to widen their distribution and proactively embrace new customers and distribution channels, be it hard discounters such as Aldi,… — Greg Thain Copy Share Image
Advertising is not intended to brainwash you and make you go out and buy something; that's a real simple-minded way of criticizing… — Mark Hosler Copy Share Image
“This shows that price is imperative for all FMCG retailers. They must always do two things well: Be genuinely price competitive on… — Greg Thain Copy Share Image
The freedom I give myself for the business is in deciding to take part in the Paris collections, but also having other… — Rei Kawakubo Copy Share Image
Apple has great marketing, among the best PR and marketing in the world. — Ron Johnson Copy Share Image
“I think good promotion is every bit as important as a good product.” — Alistair Cross Copy Share Image
![“With more [distribution] channels, it's important to have 'must-have' content and brands that cut through the clutter.” quote by Thomas O Staggs](https://sms4smile.com/q/i/183/thomas-o-staggs-283055_brands_with-more-distribution-channels-it-s-imp_2599443.png)
