Business Quote by Warren Buffett

High premiums are being paid today not particularly for quality service or long-term building of a business but rather for making money quickly, getting…

— Willard C. Butcher

“retailers are developing their own brand equities via impressive private label strategies (see Chapter 9) and will begin seeing brand premiums being factored into…

— Greg Thain

“The premium private label strategy is only possible when manufacturers have allowed a quality–value gap to open. This happens when manufacturers’ either price their…

— Greg Thain

As far as I'm concerned, however, it is clear that the concept of premium will be increasingly defined through sustainability in the future.

— Norbert Reithofer

As a brand marketer, I'm a big believer in 'branding the customer experience,' not just selling the service.

— John Sculley

Even if your company’s financial condition can withstand the inefficiency of quality service, your brand likely won’t.

— Jim Blasingame

Premium will increasingly be defined in terms of sustainability and environmental compatibility

— Norbert Reithofer

The irony of good customer service is that over time it will bring in more new customers than promotions and price slashing ever did!

— Susan Ward

As far as I'm concerned, it is clear that the concept of premium will be increasingly defined through sustainability in the future. BMW, like…

— Norbert Reithofer

You can't expect an organization to promote you and build your brand when you aren't wiling to do it yourself.

— Megan Anderson

A brand is the promise of an experience.

— Alexander Isley

In the beginning it was just about the business - now it's about the brand.

— Richard Branson