Asks Quote by Tim Cook
“Our business is not based on having information about you. You’re not our product. Our product are these, and this watch, and Macs, and so forth. And so we run a very different company. I think everyone has to ask, how do companies make their money? Follow the money. And if they’re making money mainly by collecting gobs of personal data, I think you have a right to be worried.”
About This Quote
Source Speech: Apple keynote, 2018
Companies should prioritize user privacy over data collection; profit motives must be transparent.
In simple terms: Privacy over data profit.
Demand transparent data practices.
Themes
Mood
Type
When to use this quote
- product design
- marketing strategies
- regulatory compliance
- consumer trust
Key Concepts
Questions to Reflect On
- How can companies profit without exploiting data?
- What safeguards protect user privacy?
Balancing privacy with innovation can be costly.