We're very simple people at Apple. We focus on making the world's best products and enriching people's lives. — Tim Cook Copy Share Image
The sidelines are not where you want to live your life. The world needs you in the arena! — Tim Cook Copy Share Image
The worst thing in the world that can happen to you if you're an engineer that has given his life to something… — Tim Cook Copy Share Image
We see that in the top problems in the world between haves and have-nots, generally we find that the root cause is… — Tim Cook Copy Share Image
In the world of cyber security, the last thing you want is to have a target painted on you. — Tim Cook Copy Share Image
We do a lot of things for reasons besides profit motive. We want to leave the world better than we found it. — Tim Cook Copy Share Image
My view on working with any government in the world is that there are things that you will agree upon and things… — Tim Cook Copy Share Image
No matter what you do next, the world needs your energy, your passion, your impatience for progress. Don't shrink from risk. And… — Tim Cook Copy Share Image
From our point of view it's important that Apple not be the developer for the world. We can't take all of our… — Tim Cook Copy Share Image
If you embrace that the things that you can do are limitless, you can put your ding in the universe. You can… — Tim Cook Copy Share Image
The North Star has always been the same, which for us, is about making insanely great products that really change the world… — Tim Cook Copy Share Image
That brings us to iPad. We think the iPad is the poster-child of the post-PC world. — Tim Cook Copy Share Image
We're talking about a world where the PC is no longer the center, but just a devicewhere your new devices need to… — Tim Cook Copy Share Image
Apple has lost a visionary and creative genius, and the world has lost an amazing human being. — Tim Cook Copy Share Image
I believe that if you took privacy and you said, I'm willing to give up all of my privacy to be secure.… — Tim Cook Copy Share Image
Our message, to people around the country and around the world, is this: Apple is open. Open to everyone, regardless of where… — Tim Cook Copy Share Image
I'm excited about Augmented Reality because unlike Virtual Reality, which closes the world out, AR allows individuals to be present in the… — Tim Cook Copy Share Image
It turns out that people - in every country in the world, there's a segment of buyer that wants the best product… — Tim Cook Copy Share Image
From our point of view it's important that Apple not be the developer for the world. We can't take all of our… — Tim Cook Copy Share Image
Maybe law enforcement would like the ability to turn on the camera on your Mac. — Tim Cook Copy Share Image
The sidelines are not where you want to live your life. The world needs you in the arena! — Tim Cook Copy Share Image
Honestly, we’ll compete with everybody. I love competition. As long as people invent their own stuff, I love competition. — Tim Cook Copy Share Image
Our goal has never been to make the most. It's always been to make the best. — Tim Cook Copy Share Image
It's hard to edit. It's hard to stay focused. And yet, we know we'll only do our best work if we stay focused. And… — Tim Cook Copy Share Image
The reality is, is that we love competition, at Apple. We think it makes us all better. But we want people to invent their… — Tim Cook Copy Share Image
From an app point of view, if you looked at innovation on the PC, you'd be hard pressed to find companies innovating. The list… — Tim Cook Copy Share Image
Without encryption, you and I wouldn't be able to do our banking online. We wouldn't be able to buy things online, because your credit… — Tim Cook Copy Share Image
We have never said that we're perfect. We've said that we seek that. But we sometimes fall short. — Tim Cook Copy Share Image
