We're very simple people at Apple. We focus on making the world's best products and enriching people's lives. — Tim Cook Copy Share Image
I think the most diverse group will produce the best product; I firmly believe that. — Tim Cook Copy Share Image
Everybody in technology seems to want big numbers. Steve never got carried away with that. He focused on making the best. — Tim Cook Copy Share Image
Our goal has never been to make the most. It's always been to make the best. — Tim Cook Copy Share Image
France has always had a special place for Apple. This is the best place to discover and chat with all musicians, graphic… — Tim Cook Copy Share Image
It's hard to edit. It's hard to stay focused. And yet, we know we'll only do our best work if we stay… — Tim Cook Copy Share Image
I think the iPhone is the best consumer product ever. That's what I feel about it. And it's become so integrated and… — Tim Cook Copy Share Image
We try to continually push ourselves to do more and more, not just on the hardware side but also in terms of… — Tim Cook Copy Share Image
When you care about people's happiness and productivity, you give them what brings out the best in them and their creativity. And… — Tim Cook Copy Share Image
Market in India is big enough for several brands. For us, it's about innovation, making best product, and making the ecosystem better… — Tim Cook Copy Share Image
It turns out that people - in every country in the world, there's a segment of buyer that wants the best product… — Tim Cook Copy Share Image
Maybe law enforcement would like the ability to turn on the camera on your Mac. — Tim Cook Copy Share Image
The sidelines are not where you want to live your life. The world needs you in the arena! — Tim Cook Copy Share Image
Honestly, we’ll compete with everybody. I love competition. As long as people invent their own stuff, I love competition. — Tim Cook Copy Share Image
Our goal has never been to make the most. It's always been to make the best. — Tim Cook Copy Share Image
It's hard to edit. It's hard to stay focused. And yet, we know we'll only do our best work if we stay focused. And… — Tim Cook Copy Share Image
The reality is, is that we love competition, at Apple. We think it makes us all better. But we want people to invent their… — Tim Cook Copy Share Image
From an app point of view, if you looked at innovation on the PC, you'd be hard pressed to find companies innovating. The list… — Tim Cook Copy Share Image
Without encryption, you and I wouldn't be able to do our banking online. We wouldn't be able to buy things online, because your credit… — Tim Cook Copy Share Image
We have never said that we're perfect. We've said that we seek that. But we sometimes fall short. — Tim Cook Copy Share Image
