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Be careful Quote by Tahl Raz

“Quality that significantly exceeds the customer's expectations doesn't seem to…” quote by Tahl Raz
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“Quality that significantly exceeds the customer's expectations doesn't seem to pay off. This 'delight the customer' stuff isn't rewarding. One has to be careful about delighting customers too often, because it sort of reshapes customer expectations.”

Tahl Raz

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