Advertising Quote by Storm Jameson
“In my firm, we dealt in lies. Advertising is that ... the skilful use of the truth to mislead, to spoil, to debase.”
About This Quote
Source Book: The Advertising Business, 1935
Advertising manipulates truth to influence, often distorting reality for profit.
In simple terms: Advertising uses truth cleverly to mislead.
Question the motives behind persuasive messages.
Themes
Mood
Type
When to use this quote
- media consumption
- critical reading
- brand evaluation
Key Concepts
Questions to Reflect On
- How can you spot misleading claims?
- What ethical standards should guide advertisers?
Truthful advertising can still be persuasive without deception.