Business Quote by Steven D. Price
““The telephone company is urging people not to use the telephone unless it is absolutely necessary, in order to keep the lines open for emergency calls. We'll be right back after this break to give away a pair of Phil Collins concert tickets to caller number 95. -unidentified radio disc jockey after the 1990 Los Angeles earthquake””
About This Quote
Source Radio broadcast: 1990 Los Angeles earthquake emergency announcement
The DJ used a crisis to promote a contest, blending urgency with commercial intent.
In simple terms: Crisis used for promotion.
Key Takeaway
Stay critical of messages during emergencies.
Themes
media
ethics
crisis communication
Mood
critical
alert
Type
journalistic
ethical
When to use this quote
- emergency alerts
- marketing strategies
- public trust
- media literacy
Key Concepts
advertising
public safety
Questions to Reflect On
- How do you verify information in emergencies?
- What responsibilities do broadcasters have?
A Different Perspective
Commercial motives can undermine trust in urgent messages.
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