Asks Quote by Steve Bunce
“First of all I have to ask myself what am I trying to say and who am I trying to tell the story to. So if it's just 300 words going in the Independent it's very much where, what, who and when - fantastic. If there's a little bit more scope, if I've been given 1500 words by the sports editor, and I can have a little bit of fun, then I need to maybe entertain, include some different stuff.”
About This Quote
Source Interview: Sports Writing Advice, Steve Bunce, 2015
A writer must consider purpose, audience, and scope before crafting a piece, adapting tone and content to length and outlet.
In simple terms: Know your goal and audience, then shape your story accordingly.
Tailor your approach to the assignment.
Themes
Mood
Type
When to use this quote
- news article
- feature piece
- sports column
Key Concepts
Questions to Reflect On
- How do you balance creativity with editorial constraints?
- What defines your audience’s expectations?
Longer pieces allow creative freedom, but risk straying from core message.