Business Quote by Simon Jordan
“In the crisis over ITV digital in 2002 for instance, the incompetence was staggering. EFL clubs were signed to a broadcast deal with a startup business that had no funding, no parent company guarantees from ITV, and clubs got royally shafted for millions when it inevitably failed.”
About This Quote
Source Interview: Sky Sports, 2003
A poorly funded, under‑guaranteed broadcast deal caused massive financial loss for football clubs, highlighting the risks of reckless partnerships.
In simple terms: Bad deals with weak backing cause huge losses.
Vet partners and secure guarantees.
Themes
Mood
Type
When to use this quote
- club budgeting
- contract negotiations
- investment decisions
- media rights deals
Key Concepts
Questions to Reflect On
- What safeguards could prevent such failures?
- How can clubs balance opportunity with risk?
The quote may not consider that some clubs benefited despite the failure.