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Effort Quote by Seth Godin

“One theory says that if you treat people well, you're more likely to encourage them to do what you want, making all the effort pay off. Do this, get that. Another one, which I prefer, is that you might consider treating people with kindness merely because you can. Regardless of what they choose to…” quote by Seth Godin
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“One theory says that if you treat people well, you're more likely to encourage them to do what you want, making all the effort pay off. Do this, get that. Another one, which I prefer, is that you might consider treating people with kindness merely because you can. Regardless of what they choose to do in response, this is what you choose to do. Because you can.”

Seth Godin

About This Quote

Source Book: Tribes by Seth Godin, 2008

Treating people well can be a strategic tool, but true kindness should be unconditional, not merely instrumental.

In simple terms: Kindness can be strategic or genuine.

Key Takeaway

Choose kindness for its own sake.

Themes

leadership ethics motivation

Mood

thoughtful balanced

Type

ethical philosophical

When to use this quote

  • team building
  • customer service
  • personal relationships
  • management
  • volunteering

Key Concepts

reciprocity intrinsic motivation instrumental behavior

Questions to Reflect On

  • Do you act kindly when no reward is visible?
  • How does genuine kindness affect trust?
A Different Perspective

Kindness may be exploited if perceived as manipulative.

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