Skip to content

Business Quote by Sergey Brin

“We are focused on features, not products. We eliminated future products that would have made the complexity problem worse. We don't want to have 20 different products that work in 20 different ways. I was getting lost at our site keeping track of everything. I would rather have a smaller set of…” quote by Sergey Brin
Download Open image
“We are focused on features, not products. We eliminated future products that would have made the complexity problem worse. We don't want to have 20 different products that work in 20 different ways. I was getting lost at our site keeping track of everything. I would rather have a smaller set of products that have a shared set of features.”

Sergey Brin

About This Quote

Focusing on a limited set of shared features simplifies product lines, reducing complexity and improving user experience.

In simple terms: Simplify product features to avoid complexity.

Key Takeaway

Prioritize shared, over many distinct products.

Themes

product design simplicity strategy

Mood

analytical pragmatic

Type

strategic business

When to use this quote

  • software development
  • product portfolio
  • market strategy
  • customer support

Key Concepts

business management user experience

Questions to Reflect On

  • How to balance simplicity with diverse customer needs?
  • What criteria decide which features stay?
A Different Perspective

Risk of losing niche market needs.

3.4 out of 5 (6 ratings)

More by Sergey Brin

Explore all 53 Sergey Brin quotes

More Business quotes

Browse all 39,021 Business quotes