Habits Quote by Rich Horwath
““It turns out that all influence geniuses focus on behaviors. . . . They don’t develop an influence strategy until they’ve carefully identified the specific behaviors they want to change. They start by asking: In order to improve our existing situation, what must people actually do? —Authors of Influencer: The Power to Change Anything””
About This Quote
Source Book: Influencer: The Power to Change Anything by Rich Horwath, 2010
Influence starts with identifying specific behaviors to change, not vague strategies.
In simple terms: Identify actions before planning influence
Focus on concrete behaviors first
Themes
Mood
Type
When to use this quote
- company culture shifts
- public health campaigns
- personal habit formation
Key Concepts
Questions to Reflect On
- What specific behavior will you address today?
- How will you measure its impact?
Vague goals waste effort