Brain Quote by Paul J. Zak
“Oxytocin infusion increases generosity in unilateral monetary transfers by 80 percent [and] increases donations to charity by 50 percent.”
About This Quote
Source Research Paper: “Oxytocin and Generosity” (2011)
Oxytocin boosts generosity and charitable giving significantly.
In simple terms: Oxytocin increases generosity.
Leverage social bonding.
Themes
Mood
Type
When to use this quote
- charity campaigns
- team building
- relationship counseling
Key Concepts
Questions to Reflect On
- Why does oxytocin affect giving?
- How can we ethically use this knowledge?
Other factors also affect generosity.