Skip to content

Advertising Quote by Olivia Goldsmith

“Publishing is no longer simply a matter of picking worthy manuscripts and putting them on offer. It is now as important to market books properly, to work with the bookstore chains to getterms, co-op advertising, and the like. The difficulty is that publishers who can market are most often not the…” quote by Olivia Goldsmith
Download Open image
“Publishing is no longer simply a matter of picking worthy manuscripts and putting them on offer. It is now as important to market books properly, to work with the bookstore chains to getterms, co-op advertising, and the like. The difficulty is that publishers who can market are most often not the publishers with worthy lists.”

Olivia Goldsmith

3.0 out of 5 (6 ratings)

More by Olivia Goldsmith

Explore all 10 Olivia Goldsmith quotes

More Advertising quotes

Browse all 1,804 Advertising quotes