Business Quote by N. R. Narayana Murthy
“I think, at the end of the day, you have to reduce friction to businesses, ideally to zero, so that more and more entrepreneurs can create more and more jobs with higher and higher disposable income.”
About This Quote
Source Speech: Business Vision, 2010
Reducing friction in business enables entrepreneurs to create jobs and wealth
In simple terms: Less friction creates more jobs
Simplify processes to boost entrepreneurship
Themes
Mood
Type
When to use this quote
- Start‑up ecosystems
- policy making
- market entry
Key Concepts
Questions to Reflect On
- How can businesses balance efficiency and regulation?
- What frictions are essential for quality?
Zero friction is unrealistic; some regulation is needed