Business Quote by Mike Markkula
“Lasting companies know how to reinvent themselves,”
About This Quote
Source Speech: Apple Founders' Meeting, 1985
Sustainable success requires continual adaptation and reinvention.
In simple terms: Companies must evolve to survive.
Key Takeaway
Embrace change regularly.
Themes
business
innovation
adaptation
Mood
forward‑looking
strategic
Type
business
advice
When to use this quote
- product development
- leadership
- organizational change
Key Concepts
strategic renewal
market evolution
Questions to Reflect On
- How do you foster a culture of reinvention?
- What signals indicate it’s time to pivot?
A Different Perspective
Change can be costly.
![“[S]ometimes, when you are a food person, the possible irrelevance of what you are doing doesn’t cross your mind until it’s too late. (Once, for example, when I was just starting out in the food business, I was hired by the caper people to develop a lot of recipes using capers, and it was weeks of…” quote by Nora Ephron](https://sms4smile.com/quotes/img-quotes/d79/nora-ephron-1217_business_s-ometimes-when-you-are-a-food-person-th_980.jpg)
![“If the State does not acquire supremacy over [vast private] enterprises, it becomes their puppet, and they become the real State.” quote by Bertrand Russell](https://sms4smile.com/quotes/img-quotes/bad/bertrand-russell-69_acquire_if-the-state-does-not-acquire-supremacy_1379.jpg)