Addiction Quote by Michael Moss

“That is the one single word that the food industry hates: 'addiction.' They much prefer words like 'crave-ability' and 'allure.'”

Michael Moss

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Addiction Allure Food Food industry Hates Industry Like Much Prefer Single Single word Word Words

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“He had considered other wording, including "Snack That," and "Snack This," but adding the word on made it more thought-provoking. "It's language we use…

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In the hands of food manufacturers, cheese has become an 'ingredient.'

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There are powdered salts, chunked salts, salts shaped in different ways with various additives to work perfectly with processed foods. All of them are…

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I think the food giants are realizing that one of the big myths of them is that they can innovate.

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I'm thinking waiters and waitresses are going to be bracing for more customers coming in going, not just kind of where is that beef…

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When it comes to salt, what was really staggering to me is that the industry itself is totally hooked on salt. It is this…

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“In her most recent project, she tested 356 children, ages five to ten, who were brought to Monell to determine their “bliss point” for sugar31. The bliss point is the precise amount of sweetness—no more, no less—that makes food and drink most enjoyable. She was finishing up this project in the fall of 2010 when she agreed to show me…

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“You can walk through the grocery store and, while the brightly colored packaging and empty promises are still mesmerizing, you can see the products…

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“America had yet seen—that is, until the public caught on and the lean, ammonia-processed beef came to be known as “pink slime.”

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“For years, much of Kraft’s motivation in getting people to eat more of its convenience foods had come from the bosses at Philip Morris.”

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“Noting that people were getting on average 22 teaspoons of added sugar a day, the association urged Americans to cut back. Moderately active women…

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“famous Swiss manufacturer of flavors and fragrances, Givaudan,”

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