Average Quote by Michael Gerber
“No matter what, the entrepreneur must strive to be above average and, at the same time, understand what is driving those averages they are seeking to beat. Take the time to understand and test the metrics you are using, and then you can not only set the average, you can exceed it.”
About This Quote
Source Book: The E-Myth Revisited by Michael E. Gerber, 1995
Entrepreneurs must surpass averages by understanding and testing the metrics that define them.
In simple terms: Know and test metrics to beat averages.
Key Takeaway
Measure, test, then exceed.
Themes
entrepreneurship
performance
metrics
Mood
analytical
motivational
Type
business
self‑help
When to use this quote
- startup planning
- product development
- sales optimization
- personal growth
Key Concepts
business strategy
continuous improvement
benchmarking
Questions to Reflect On
- What metrics truly reflect success?
- How can you avoid over‑optimizing?
A Different Perspective
Metrics can be misleading if not contextualized.
