Client Quote by Massimo Vignelli
“It is better to starve than get a bad client.”
About This Quote
Source Book: The Vignelli Canon, 2010
Choosing quality over quantity; better to endure hardship than work with a poor client.
In simple terms: Endure hardship rather than accept bad clients.
Prioritize client quality over easy work.
Themes
Mood
Type
When to use this quote
- freelance design
- agency work
- contract negotiations
- career planning
- entrepreneurship
Key Concepts
Questions to Reflect On
- How do you identify a bad client early?
- What standards do you set for collaborations?
Bad clients can damage reputation and morale.