Appetite Quote by Marty Neumeier

As designers we are influenced both consciously and subconsciously by everything we see around ourselves. Still, we always must try to avoid anything that…

— Jeff Fisher

“Design attitude demands changing one’s orientation from making decisions to creating options from which to choose.”

— Alexander Osterwalder

The illusion of design is so successful that to this day most Americans (including, significantly, many influential and rich Americans) stubbornly refuse to believe…

— Richard Dawkins

The most common misperception is the word 'design'. People think of primarily pretty pictures or forms. They don't understand the depth to which design…

— Sam Farber

Many have original minds who do not think it - they are led away by custom!

— John Keats

One reason we resist making deliberate choices is that choice equals change and most of us, feeling the world is unpredictable enough, try to…

— Hugh Mackay

Designers must be both conscious and unconscious at the same time. Clear thinking at the wrong moment can stifle talent.

— Karl Lagerfeld

Remarkable work often comes from making choices when everyone else feels as though there is no choice.

— Seth Godin

Any set of decisions about design is inevitably influenced by cultural prejudice, no matter how intent an architect might be to avoid it.

— Martin Filler

To design something really new and innovative you have to reject reason.

— Jonathan Ive

I like the fact that I like to think out-of-the-box. Thinking out-of-the-box goes along with dressing out-of-the-box and living out-of-the-box. If you want to…

— Peter Marino

When we think about what might go wrong, we're more likely to design something that goes right.

— Seth Godin