Innovation Quote by Marty Neumeier
““Sift through threats for hidden possibilities. Every threat carries with it the potential for innovation. The problem of obesity contains the possibility of new kinds of nutrition. The problem of global pollution contains the possibility of new energy sources. The problem of high unemployment contains the possibility of new educational models. The list is endless, if you can learn to see what’s not there.””
About This Quote
Source Book: The Brand Gap, 2003
Challenges hide opportunities; each threat can spark innovation if we look beyond the obvious.
In simple terms: Problems can become chances for new ideas.
Key Takeaway
Turn obstacles into creative solutions.
Themes
innovation
problem solving
opportunity
creativity
mindset
Mood
optimistic
energetic
Type
motivational
inspirational
When to use this quote
- business strategy
- product development
- environmental policy
- education reform
Key Concepts
design thinking
strategic foresight
Questions to Reflect On
- How can you reframe a current challenge as a chance?
- What tools help you see hidden possibilities?
A Different Perspective
Not every threat yields a viable solution.
![“Next came the Patent laws. These began in England in 1624; and, in this country, with the adoption of our constitution. Before then [these?], any man might instantly use what another had invented; so that the inventor had no special advantage from his own invention. The patent system changed this…” quote by Abraham Lincoln](https://sms4smile.com/quotes/img-quotes/449/abraham-lincoln-88_adoption_next-came-the-patent-laws-these-began-in_1828.jpg)
