Advantage Quote by Mark Salsbury

“The more users invest time and effort into a product or service, the more they value it.”

— Nir Eyal

“there are so many more ways to be a service than to be a product.”

— Kevin Kelly

“Consumers are not loyal to cheap commodities. They crave the unique, the remarkable, and the human.”

— Seth Godin

“Like it or not, we are all in business and the products we are selling is our unique selves.”

— Ifeanyi Enoch Onuoha

“People love simple, dependable, adaptable products.”

— Giles Colborne

“The only source of competitive advantage now is a focus on knowledge of and engagement with customers.”

— James McQuivey

“The more users invest in a product through tiny bits of work, the more valuable the product becomes in their lives and the less…

— Nir Eyal

“Often times consumers, clients, and customers are not just buying a product or service, they are buying an experience, a feeling, a perception, a…

— Bernard Kelvin Clive

“business that makes and sells durable goods faces a problem: As soon as everyone who wants the product has it, then there is no…

— Donald A. Norman

“Remember your customers appreciate efficiency and convenience and those two become achievable through innovation and willingness to change with time.”

— Pooja Agnihotri

There are times when product is more important than people and sometimes the people are more important than the product.

— Paul Reed Smith

“What makes a brand unique now is the difference it creates—how it affects people’s lives and becomes part of their story.”

— Bernadette Jiwa