Business Quote by Lisa Mininni
““Avoid the Yes or No-and-Go scenario.Give more than one option for others to do business with you. Include packages or pricing options.””
About This Quote
It recommends offering multiple options and pricing packages to avoid forcing a simple yes/no decision.
In simple terms: Provide several choices and pricing options.
Key Takeaway
Give flexible solutions to clients.
Themes
flexibility
customer focus
negotiation
Mood
practical
strategic
Type
business
advice
When to use this quote
- sales meetings
- product launches
- service contracts
- consulting engagements
Key Concepts
choice architecture
pricing strategy
business ethics
Questions to Reflect On
- How many choices are optimal?
- What pricing structures work best?
A Different Perspective
Too many options can overwhelm customers.
![“[S]ometimes, when you are a food person, the possible irrelevance of what you are doing doesn’t cross your mind until it’s too late. (Once, for example, when I was just starting out in the food business, I was hired by the caper people to develop a lot of recipes using capers, and it was weeks of…” quote by Nora Ephron](https://sms4smile.com/quotes/img-quotes/d79/nora-ephron-1217_business_s-ometimes-when-you-are-a-food-person-th_980.jpg)
![“If the State does not acquire supremacy over [vast private] enterprises, it becomes their puppet, and they become the real State.” quote by Bertrand Russell](https://sms4smile.com/quotes/img-quotes/bad/bertrand-russell-69_acquire_if-the-state-does-not-acquire-supremacy_1379.jpg)