Business Quote by Kevin Reilly
“As an industry, when you're in the talent business, we are way too obsessed on the competition with each other and not enough with the consumer.”
About This Quote
Source Speech: Interview with Variety, 2015
Industry leaders focus too much on rival firms and neglect consumer needs.
In simple terms: Companies over‑focus on rivals, ignore customers.
Key Takeaway
Prioritize consumer insight over competitor obsession.
Themes
competition
consumer focus
business strategy
Mood
critical
strategic
Type
business
marketing
When to use this quote
- product development
- advertising
- brand positioning
Key Concepts
marketing
customer centricity
industry dynamics
Questions to Reflect On
- How can you shift focus from rivals to customers?
- What consumer insight could improve your offering?
A Different Perspective
Neglecting consumers can erode loyalty and market share.
![“[S]ometimes, when you are a food person, the possible irrelevance of what you are doing doesn’t cross your mind until it’s too late. (Once, for example, when I was just starting out in the food business, I was hired by the caper people to develop a lot of recipes using capers, and it was weeks of…” quote by Nora Ephron](https://sms4smile.com/quotes/img-quotes/d79/nora-ephron-1217_business_s-ometimes-when-you-are-a-food-person-th_980.jpg)
![“If the State does not acquire supremacy over [vast private] enterprises, it becomes their puppet, and they become the real State.” quote by Bertrand Russell](https://sms4smile.com/quotes/img-quotes/bad/bertrand-russell-69_acquire_if-the-state-does-not-acquire-supremacy_1379.jpg)