Art Quote by John Edson
““Remarkable marketing is the art of building things worth noticing right into your product or service,” Godin writes. “If your offering isn't remarkable, it is invisible.””
About This Quote
Source Book: This Is Marketing by Seth Godin, 2017
Marketing must embed memorable, valuable features into a product so it stands out; otherwise it fades.
In simple terms: Make your product unforgettable; otherwise it disappears.
Key Takeaway
Focus on creating remarkable, notice‑worthy product features.
Themes
marketing strategy
product design
visibility
value creation
branding
Mood
inspirational
practical
Type
Art:0
Customer:0
Marketing:1
Remarkable:1
Remarkable Marketing:1
Isn Remarkable:0
Marketing Art:0
When to use this quote
- product launches
- advertising campaigns
- brand positioning
Key Concepts
remarkability
consumer perception
product differentiation
Questions to Reflect On
- What makes a product truly remarkable?
- How can you embed value into everyday features?
A Different Perspective
If a product isn’t remarkable, it may still succeed through other channels.
![“Isn't it remarkable how everyone who knew [D.H.] Lawrence has felt compelled to write about him? Why, he's had more books written about him than any writer since Byron!” quote by Aldous Huxley](https://sms4smile.com/quotes/img-quotes/291/aldous-huxley-97_book_isn-t-it-remarkable-how-everyone-who-kne_621653.jpg)
