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Blogs Quote by John Battelle

“'Dependent web' platforms such as Twitter, Facebook, Google and Yahoo are where people go to discover and share new content. Independent sites are the millions of blogs, community and service sites where passionate individuals 'hang out' with like-minded folks. This is where shared content is…” quote by John Battelle
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“'Dependent web' platforms such as Twitter, Facebook, Google and Yahoo are where people go to discover and share new content. Independent sites are the millions of blogs, community and service sites where passionate individuals 'hang out' with like-minded folks. This is where shared content is often created.”

John Battelle

About This Quote

Source Article: The Rise of the Dependent Web, John Battelle, 2005

Platforms like Twitter and Facebook dominate content discovery, while independent blogs foster creation among niche communities.

In simple terms: Big platforms spread content; small sites nurture creation.

Key Takeaway

Leverage both: use big platforms for reach, niche sites for depth.

Themes

media creation community networking

Mood

enerusiastic analytical

Type

observational strategic

When to use this quote

  • Marketing campaigns
  • personal branding
  • community building
  • content strategy

Key Concepts

User-generated content attention economy digital ecosystems

Questions to Reflect On

  • How can you balance reach and authenticity?
  • What niche community can you contribute to?
A Different Perspective

Relying solely on big platforms can limit authentic engagement.

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