Business Quote by Jeffrey Skilling
“Mike, we are a green energy company, but the green stands for money.”
About This Quote
Source Speech: Corporate presentation, Enron, 2000
Green branding can mask profit motives, turning environmental language into a marketing tool.
In simple terms: Eco‑terms may hide profit focus.
Scrutinize sustainability claims.
Themes
Mood
Type
When to use this quote
- investor meetings
- marketing campaigns
- product labeling
- public relations
Key Concepts
Questions to Reflect On
- What evidence would convince you a company is truly green?
- How can you differentiate genuine sustainability from hype?
Consumers may be misled if claims aren’t verified.