Quote by Jason Fried

“Customers are people. They lead lives. They have kids, they eat too much, they don’t sleep well, they phone in sick, they get bored,…

— Alistair Croll

“I am a great customer. I’m not a loyal customer, but that’s what makes me great—my willingness to shop other brands for better buys.”

— Jarod Kintz

“Do you work hard to attract new customers but do little to keep them?”

— Frank Sonnenberg

“Until you understand your customers - deeply and genuinely - you cannot hope to serve them”

— Rasheed Ogunlaru

“The more customers you keep, the fewer customers you have to find.”

— Amit Kalantri

“Consumers are not loyal to cheap commodities. They crave the unique, the remarkable, and the human.”

— Seth Godin

“Don't find customers for you products, find products for your customers”

— Darwin Hanks

“These loyal customers cost us less to maintain. They produce high margins and we make more money from them.”

— James Dion

“When you promise but don’t deliver, you start competing against yourself, against the image that you have built of your brand for your customers.”

— Pooja Agnihotri

“Your ideal customers will be attracted to your business because it speaks to them.”

— Mike Michalowicz

“Why do we market to people the way we hate to be marketed to?”

— Scott Stratten

“Products that delight customers do the unexpected. They solve a problem customers didn’t know they had, or they evoke a positive emotion.”

— Nathan Furr