Able Quote by Jaclyn Smith
“Kmart uses such mass production that they are able to lower their prices. My hose, for instance, is made by the same factory, the same machines, the same threads as the hose made by four top designers.”
About This Quote
Kmart’s mass production lowers costs, making even designer-quality items affordable.
In simple terms: Mass production makes products cheap.
Leverage economies of scale for affordability.
Themes
Mood
Type
When to use this quote
- retail strategy
- budget shopping
- fashion industry
Key Concepts
Questions to Reflect On
- How does mass production impact perceived value?
- Can low price equal high quality?
Quality may vary despite similar production methods.