Business Quote by Frank Spotnitz
“It sounds corny, but I think people need stories to process the world. That's our business. That's the job we're in. We tell stories.”
About This Quote
Stories help people make sense of reality; they are essential to our work and purpose.
In simple terms: Stories help us understand the world.
Key Takeaway
Use storytelling to clarify ideas.
Themes
communication
creativity
psychology
Mood
inspirational
reflective
Type
motivational
philosophical
When to use this quote
- marketing
- education
- therapy
- media production
Key Concepts
narrative
meaning-making
cognitive processing
Questions to Reflect On
- What stories shape your perception?
- How can stories be misused?
A Different Perspective
It may ignore non‑narrative ways of understanding.
![“[S]ometimes, when you are a food person, the possible irrelevance of what you are doing doesn’t cross your mind until it’s too late. (Once, for example, when I was just starting out in the food business, I was hired by the caper people to develop a lot of recipes using capers, and it was weeks of…” quote by Nora Ephron](https://sms4smile.com/quotes/img-quotes/d79/nora-ephron-1217_business_s-ometimes-when-you-are-a-food-person-th_980.jpg)
![“If the State does not acquire supremacy over [vast private] enterprises, it becomes their puppet, and they become the real State.” quote by Bertrand Russell](https://sms4smile.com/quotes/img-quotes/bad/bertrand-russell-69_acquire_if-the-state-does-not-acquire-supremacy_1379.jpg)