Atmosphere Quote by Eric Weiner

We think of Starbucks not as a coffee company but a media company.

— Howard Schultz

Starbucks has a role and a meaningful relationship with people that is not only about the coffee.

— Howard Schultz

Starbucks represents something beyond a cup of coffee.

— Howard Schultz

People around the world, they want the authentic Starbucks experience.

— Howard Schultz

Starbucks was founded around the experience and the environment of their stores. Starbucks was about a space with comfortable chairs, lots of power outlets,…

— Simon Sinek

While we are a coffee company at heart, Starbucks provides much more than the best cup of coffee—we offer a community gathering place where…

— Howard Schultz

“At Starbucks 0 as in any business, in any life - there are so many hectic moments during the day when we are simply…

— Howard Schultz

There's this myth that has been exacerbated by others that Starbucks means a $4 cup of coffee, which is not true.

— Howard Schultz

“The whole purpose of places like Starbucks is for people with no decision-making ability whatsoever to make six decisions just to buy one cup…

— Nora Ephron

Starbucks goes to a great effort, and pays twice as much for its coffee as its competitors do, and is very careful to help…

— Jared Diamond

Before it became a ubiquitous part of urban life, Starbucks was, in most American cities, a radically new idea.

— Virginia Postrel

“Starbucks wasn't something people decided for or against in a casual way. It was obviously a key part of their lives, an important destination…

— Michael Gates Gill