Design Quote by Dieter Rams

Good design is as little design as possible. Less, but better - because it concentrates on the essential aspects, and the products are not…

— Dieter Rams

A product is bought to be used. It has to satisfy certain criteria, not only functional, but also psychological and aesthetic. Good design emphasizes…

— Dieter Rams

Good design makes a product understandable.

— Dieter Rams

Good design is innovative Gives a product utility Is aesthetic Makes a product easy to understand Is unobtrusive Is honest Is long-lived Is consistent…

— Dieter Rams

Good design means as little design as possible.

— Dieter Rams

Good design is a great combination of common sense, unusual imagination, clarity of purpose–with a prerequisite knowledge of structure, values, color, aesthetic insight and…

— Millard Sheets

Good design is thorough down to the last detail - Nothing must be arbitrary or left to chance. Care and accuracy in the design…

— Dieter Rams

A product which is unceremoniously wasted to landfill at end of life surely can't be considered good design!

— Neil Tierney

Good design allows things to operate more efficiently, smoothly, and comfortably for the user. That's the real source of advantage. Businesses have started to…

— James P Hackett

Good design is making something intelligible and memorable. Great design is making something memorable and meaningful.

— Dieter Rams

Great design will not sell an inferior product, but it will enable a great product to achieve its maximum potential.

— Thomas Watson, Jr

Good design is also an act of communication between the designer and the user, except that all the communication has to come about by…

— Donald A. Norman