Aspect Quote by Dieter Rams
“Good design is as little design as possible. Less, but better - because it concentrates on the essential aspects, and the products are not burdened with non-essentials. Back to purity, back to simplicity.”
About This Quote
Source Book: Rams: A Manifesto on Design, 2010
Design should strip away the unnecessary, focusing solely on essential elements to achieve purity and simplicity.
In simple terms: Design should be minimal and essential.
Remove excess, keep essentials.
Themes
Mood
Type
When to use this quote
- product development
- UI/UX design
- branding
- interior design
- architectural planning
Key Concepts
Questions to Reflect On
- What elements can you eliminate without losing function?
- How does minimalism affect user perception?
Simplicity may limit expressive creativity or cultural richness.