Goals Quote by David Brock
““What are your goals for the call?” “If things go right, what are some stretch goals?” “What is the worst thing that might happen in the call, and what are ways to avoid it?” “What value will the customer will get from this call?” ””
About This Quote
Source Interview: Sales Coaching Session, 2023
Effective questioning uncovers objectives, risks, and value, guiding a purposeful conversation with a client.
In simple terms: Ask clear questions to set goals and anticipate problems.
Key Takeaway
Use targeted questions to shape outcomes.
Themes
communication
strategy
risk management
Mood
focused
professional
Type
practical
instructional
When to use this quote
- sales calls
- project meetings
- client onboarding
Key Concepts
Goal setting
customer value
scenario planning
Questions to Reflect On
- How can you ensure questions are heard and answered?
- What follow‑up actions reinforce the insights gained?
A Different Perspective
Questions may be ignored or misinterpreted, limiting insight.
