Motivation Quote by Chris Voss
““Though the intensity may differ from person to person, you can be sure that everyone you meet is driven by two primal urges: the need to feel safe and secure, and the need to feel in control. If you satisfy those drives, you’re in the door.””
About This Quote
Source Book: Never Split the Difference, 2016
People are driven by safety and control; meeting these needs opens communication doors.
In simple terms: Safety and control motivate everyone.
Address these needs to build rapport.
Themes
Mood
Type
When to use this quote
- sales
- conflict resolution
- relationship building
Key Concepts
Questions to Reflect On
- How can you assess someone's primary drive?
- What techniques reinforce a sense of control?
Some individuals prioritize other motives over safety.