Airplane Quote by Carmine Gallo
“The most exciting business ideas fit on the back of an airplane napkin.”
About This Quote
Source Interview: Business podcast, 2015
Great ideas are simple enough to be sketched on a napkin, yet powerful enough to change industries.
In simple terms: Simple sketches can hold big ideas.
Capture ideas quickly.
Themes
Mood
Type
When to use this quote
- brainstorming sessions
- product sketches
- travel brainstorming
- quick notes
Key Concepts
Questions to Reflect On
- What simple idea could you write down now?
- How do you test a napkin concept?
Not all napkin ideas survive scrutiny.