Apples Quote by Bill Budge

Apple's advantage is that it designs and builds software together, so if the software isn't excellent, it does the superlative hardware a disservice.

— Walt Mossberg

People think of Apple as a maker of excellent premium hardware. In fact, many reviewers regard Apple devices as the best you can buy.

— Walt Mossberg

Apple makes great hardware. The reality is, in the OS, we see things differently.

— B. Kevin Turner

The reason Apple is really good, I think, and the reason their stores succeeded, is not just 'cause we know the big idea, but…

— Ron Johnson

Apple makes computers and they have to be great at providing the product they promised every individual who wants to purchase from them. This…

— Lewis Schiff

I've never owned an Apple product. I like the fact that PCs are open architecture and not locked down like Apple products. I feel…

— Oren Peli

I knew the Apple II was great when I bought it, but as I dug into the details it just completely blew me away…

— Andy Hertzfeld

The computer seems easy because Apple makes the products so easy to use at home. It's the simple things, like getting the TV set…

— Chris O'Donnell

Apple does a very good job of not letting its competitors know what it is working on, and Apple does a very good job…

— Adam Lashinsky

It's really hard to compete with Apple on pure coolness, and if you do, you're probably going to use some of the things they…

— Nathan Myhrvold

Apple's proven to be really good at taking what we're capable of with technology and making it useful and solve human problems.

— Evan Sharp

Apple is very, very good at almost everything it does, and that includes corporate communications.

— Daniel Lyons