Consumers Quote by Betty Furness
“If consumers are asked to make greater sacrifices than industry, this country is going to have its greatest shortage of all -- a shortage of consumers.”
About This Quote
Source Speech: 1950s consumer advocacy broadcast
Consumers must also sacrifice, otherwise shortages arise.
In simple terms: Both sides need to give up something.
Encourage shared responsibility in consumption.
Themes
Mood
Type
When to use this quote
- policy making
- public campaigns
- consumer education
Key Concepts
Questions to Reflect On
- How can we motivate consumers to share sacrifices?
- What policies support balanced sacrifice?
Assumes consumers can easily sacrifice.