Your campaign shouldn't just die the day you spend your last cent. — David Droga Campaign Copy Share Image
The agency is who it is because of many, many, many chapters that needed to happen. — David Droga Agency Copy Share Image
Before the term 'viral video' came out, we used the mass media to our advantage. — David Droga Before Copy Share Image
I secretly wish I had experienced advertising in the 'Mad Men' period. — David Droga Advertising Copy Share Image
Each consumer has the power of their wallet and their voice. They can exercise that. — David Droga Consumer Copy Share Image
Advertising is full of great thinkers. This is a powerful industry and does a lot more than we take credit for. — David Droga Advertising Copy Share Image
Like anyone, I'm scared of failure. That drives you to work really hard. — David Droga Failure Copy Share Image
Just because you can do something, it doesn't mean you need to - restraint is something I admire. — David Droga Admire Copy Share Image
I believe in creating ideas that consumers actually want to engage in, creating movements with our thinking and not bombarding them into… — David Droga Believe Copy Share Image
I don't want to sound too worthy here, but I want to do something that honestly contributes something positive to society. — David Droga Positive Copy Share Image
Creativity for the greater good is where I aspire to be, and I mean that on several levels: of course, working with… — David Droga Creativity Copy Share Image
The ingredients for great advertising haven't changed since the 'Mad Men' era: Brands win if their advertising is relevant and people like… — David Droga Advertising Copy Share Image
You put choice on the table, you change the whole game. Everything is about control. If an ad is interesting to you,… — David Droga Advertising Copy Share Image
The majority of advertising agency creatives are creative people, but we've disciplined ourselves to think within traditional formats. I want to change… — David Droga Advertising Copy Share Image
Our ambitions are not limited to quarterly results. Our ambitions are linked to a belief in what we do. And one of… — David Droga Ambition Copy Share Image
We're communicators, we're problem solvers, and we're lateral thinkers, and there's nothing that can't be improved with that. The world needs us,… — David Droga Communicators Copy Share Image
Long before social media existed, the proto-tweets of advertising had penetrated American popular culture: 'A mind is a terrible thing to waste.'… — David Droga Culture Copy Share Image
A lot of people ask what it takes to move from being a creative to a leader: Take everyone's career personally. People… — David Droga Earn respect Copy Share Image
There are unwritten rules to Facebook: People are using it to build their personas, and when they share something, they usually do… — David Droga Marketing Copy Share Image
The first brand that can purpose-build great stories for mobile, that can target in a relevant but noncreepy way and understand that… — David Droga Brand Copy Share Image
We're an industry obsessed with the storytelling side of things, the content. And then we got obsessed with the canvas. Is it… — David Droga Artist Copy Share Image
If you're advertising on Facebook, the work you're doing should be made better by being on Facebook. You can't just be repurposing… — David Droga Advertising Copy Share Image
I haven't lost that quest and that thirst to do something great. — David Droga Adventure Copy Share Image
Sometimes the best ideas will come in the least inspiring places. — David Droga Best Copy Share Image
Great advertising triggers an emotion in you. It has purpose. It touches a nerve, and that provokes a reaction. — David Droga Advertising Copy Share Image
I would put down everything in my career to the fact that I cared - about what I do, who I work… — David Droga Cared Copy Share Image
I can say firsthand Under Armour is a values-based people company, and this hasn't deviated for any administration. — David Droga Administration Copy Share Image
People who want to express themselves effectively can learn a lot from the hard-won concision of the copywriter. — David Droga Concision Copy Share Image
My first job in advertising was actually in the mailroom of Grey Advertising in Sydney. — David Droga Advertising Copy Share Image
One day, when I have advertising out of my system, I want to be Prime Minister of Australia. — David Droga Advertising Copy Share Image
There's so much advertising on television that I find just lazy, just so lazy. I'm like, 'Why are they doing that?' — David Droga Advertising Copy Share Image
Creativity is a game changer. That's true of society, in advertising and in life. — David Droga Advertising Copy Share Image
If people know they're being sold to, you can celebrate the sell. — David Droga Being Copy Share Image
I just loved the idea of writing for different personalities all the time. — David Droga Different Copy Share Image
I don't want Droga5 to be the biggest agency; I want it to be the best. — David Droga Agency Copy Share Image
Beanbags and softball matches and a cool Twitter handle doesn't make young people want to work at your office. — David Droga Cool Copy Share Image
We win more business, not because of pitching but because clients say, 'We like the work you're doing.' — David Droga Business Copy Share Image
I really care about leaving a trail of goodness wherever we can. — David Droga About Copy Share Image
We are good if our peers think we’re great. But we are great if the real world thinks we’re good. — David Droga Good Copy Share Image
I'm in the industry, and I'll fast-forward through the ads most of the time. But I'll stop for the good ones. — David Droga Good Copy Share Image
