Nothing connects with people like humanity. That doesn't mean you have to tell slice-of-life stories all the time. But you know, with… — David Droga Copy Share Image
It's not rocket science: The best ads tell great stories. They look and feel like the content you're already consuming. They invite… — David Droga Copy Share Image
Great advertising triggers an emotion in you. It has purpose. It touches a nerve, and that provokes a reaction. — David Droga Copy Share Image
If you can allow yourself to do more good with your creativity by being successful, then that's a great thing. — David Droga Copy Share Image
The thing I believe is we are good if our peers think we're great. But we are great if the real world… — David Droga Copy Share Image
The ingredients for great advertising haven't changed since the 'Mad Men' era: Brands win if their advertising is relevant and people like… — David Droga Copy Share Image
The first brand that can purpose-build great stories for mobile, that can target in a relevant but noncreepy way and understand that… — David Droga Copy Share Image
Advertising is full of great thinkers. This is a powerful industry and does a lot more than we take credit for. — David Droga Copy Share Image
Visuals are compelling, but sometimes the only way to get your point of view and purpose across is through words. Great copy… — David Droga Copy Share Image
The agency is who it is because of many, many, many chapters that needed to happen. — David Droga Copy Share Image
Nothing connects with people like humanity. That doesn't mean you have to tell slice-of-life stories all the time. But you know, with so many… — David Droga Copy Share Image
I was in a bank meeting in London once that was so torturous, I had a flash of inspiration for another client. — David Droga Copy Share Image
Generosity is as much showing your vulnerability as it is your passion for something. — David Droga Copy Share Image
Just knowing you're putting something out there that could take on a greater life - that's our sweet spot. That's what we try to… — David Droga Copy Share Image
My first job in advertising was actually in the mailroom of Grey Advertising in Sydney. — David Droga Copy Share Image
People can't pay you to care. People can't teach you to care. But when you find something that you care about, you give it… — David Droga Copy Share Image
You put choice on the table, you change the whole game. Everything is about control. If an ad is interesting to you, you'll have… — David Droga Copy Share Image
I can say firsthand Under Armour is a values-based people company, and this hasn't deviated for any administration. — David Droga Copy Share Image
Creativity for the greater good is where I aspire to be, and I mean that on several levels: of course, working with worthy causes… — David Droga Copy Share Image
