“Jobs also took a direct interest in where the ads ran. He favored TV shows that fit the sensibility of Apple’s perceived… — Adam Lashinsky Daily show Copy Share Image
Uber has a lot of money, and they've hired a lot of good people, and they have the capacity to professionalize. — Adam Lashinsky Good Copy Share Image
“That kind of attention to detail means that as a result you really can’t do a lot of things. You have to… — Adam Lashinsky Attention to detail Copy Share Image
“Don’t talk about product until it’s done. Have high expectations” — Adam Lashinsky High expectations Copy Share Image
I've written repeatedly about the quest by corporations everywhere to transform themselves digitally. — Adam Lashinsky About Copy Share Image
“Apple may not do customer research to decide what products to make, but it absolutely pays attention to how customers use its… — Adam Lashinsky Bride and groom Copy Share Image
No matter your interpretation of Apple's success with its Watch, it has become a leader - and it wasn't first to market. — Adam Lashinsky Apple Copy Share Image
Alphabet would be a holding company to house its wackier or noncore efforts - like its Verily life sciences, Waymo self-driving cars,… — Adam Lashinsky Business Copy Share Image
“Apple’s marketing and communications team works in a building just across from 1 Infinite Loop called M-3, the M standing for “Mariani… — Adam Lashinsky Communication Copy Share Image
Neither a success nor by any means a failure, Roku will nevertheless ask public investors for money because they, too, have a… — Adam Lashinsky Failure Copy Share Image
“Buddhism—a faith Jobs studied intensely—teaches that if you are going to prepare a cup of tea, the making of the cup of… — Adam Lashinsky Cup of tea Copy Share Image
“The ethos at Apple was always about its uniqueness, and attention to detail is part of that ethos.” — Adam Lashinsky Attention to detail Copy Share Image
The summer before my senior year in college, I talked my way into an unpaid internship on Capitol Hill. I was able… — Adam Lashinsky Capitol hill Copy Share Image
What makes Samsung so mysterious is that it's not altogether clear who leads the company or what its leaders do. The company… — Adam Lashinsky Business Copy Share Image
“Even if you have constrained resources, do not cut corners,” said Fadell, stating his number one rule from Apple. “People will feel… — Adam Lashinsky Copy Share Image
“Apple’s brand czar, Hiroki Asai, is a quiet executive almost completely unknown to the general public. He studied printed design at California… — Adam Lashinsky Coffee cup Copy Share Image
“Put these corporate attributes together—clear direction, individual accountability, a sense of urgency, constant feedback, clarity of mission—and you begin to have a… — Adam Lashinsky Clear direction Copy Share Image
Tesla has humiliated established carmakers with its brilliant vision. But Detroit, Turin, Stuttgart, and so on have understood scale as well as… — Adam Lashinsky Brilliant Copy Share Image
“Apple's approach to career development is yet another way it runs contrary to the norms at other companies. The prevalent attitude for… — Adam Lashinsky Career development Copy Share Image
