Ads Quote by Andrew Essex
““Young people, not to mention people of all ages, really, really don't like being annoyed. And ads, almost always, were annoying. There is nothing beautiful, let alone useful, not to mention authentic, about being interrupted, distracted, or annoyed by something you didn't choose to see.””
About This Quote
Source Interview: Podcast “The Future of Advertising”, 2020
Annoyance from unwanted ads is universally disliked and detracts from authenticity and usefulness.
In simple terms: Ads that interrupt are disliked and unhelpful.
Key Takeaway
Create ads that respect user choice.
Themes
advertising
authenticity
user experience
Mood
frustrated
critical
Type
observational
critical
When to use this quote
- digital marketing
- website design
- mobile apps
- public spaces
Key Concepts
attention economy
psychology of annoyance
consumer trust
Questions to Reflect On
- How can ads add value without interrupting?
- What makes an interruption feel authentic?
A Different Perspective
People may still need to be reached; balance with relevance.
![“Be annoyed and sin not" ~R. Alan Woods [2012]” quote by R. Alan Woods](https://sms4smile.com/quotes/img-quotes/742/r-alan-woods-1455_annoyed_be-annoyed-and-sin-not-r-alan-woods-2012_64285.jpg)
![“The most recent incarnation of [Bob] Dylan has been the traveling journeyman/ charlatan who sings roots music, snarls dark lyrics that make "All Along the Watchtower" sound like a Disney tune, hosts an old-school radio show, and turns up in some unusual places, like ads for Chrysler and Victoria's…” quote by Jay Michaelson](https://sms4smile.com/quotes/img-quotes/734/jay-michaelson-15590_ads_the-most-recent-incarnation-of-bob-dylan_17700.jpg)
