The essential element of successful strategy is that it derives its success from the differences between competitors with a consequent difference in their behavior. — Bruce Henderson Copy Share Image
“nearly 60 percent of the credible intelligence gathered in Europe came from Ritchie Boys.” — Bruce Henderson Copy Share Image
Any approach to strategy quickly encounters a conflict between corporate objectives and corporate capabilities. Attempting the impossible is not good strategy. It is just… — Bruce Henderson Copy Share Image
Any corporate policy and plan which is typical of the industry is doomed to mediocrity. Where this is not so, it should be possible… — Bruce Henderson Copy Share Image
The essential element of successful strategy is that it derives its success from the differences between competitors with a consequent difference in their behavior. — Bruce Henderson Copy Share Image
The objective is to enlarge the scope of your advantage which can only happen at someone else's expense. — Bruce Henderson Copy Share Image
Fatal North was being poisoned to death aboard his own vessel and by someone from his hand-picked crew... a cold-blooded, calculating, pre-meditated murder by… — Bruce Henderson Copy Share Image
