Any corporate policy and plan which is typical of the industry is doomed to mediocrity. Where this is not so, it should be possible to demonstrate that all other competitors are at a distinct disadvantage. — Bruce Henderson Copy Share Image
“nearly 60 percent of the credible intelligence gathered in Europe came from Ritchie Boys.” — Bruce Henderson Copy Share Image
Any approach to strategy quickly encounters a conflict between corporate objectives and corporate capabilities. Attempting the impossible is not good strategy. It is just… — Bruce Henderson Copy Share Image
Any corporate policy and plan which is typical of the industry is doomed to mediocrity. Where this is not so, it should be possible… — Bruce Henderson Copy Share Image
The essential element of successful strategy is that it derives its success from the differences between competitors with a consequent difference in their behavior. — Bruce Henderson Copy Share Image
The objective is to enlarge the scope of your advantage which can only happen at someone else's expense. — Bruce Henderson Copy Share Image
Fatal North was being poisoned to death aboard his own vessel and by someone from his hand-picked crew... a cold-blooded, calculating, pre-meditated murder by… — Bruce Henderson Copy Share Image
