Impact in advertising today is 80 percent strategy, 20 percent copy. This makes it nearly impossible for good copy to compensate for weak strategy. — Roy H. Williams Copy Share Image
You never know what's actually going on in a person's life. You don't know what happened to them before you met them...and… — Katy Perry Copy Share Image
I felt a sense of fulfillment that an action plan, which I'd laid on the table on the 2nd of February 1990,… — F. W. de Klerk Copy Share Image
To accomplish great things we must first dream, then visualize, then plan... believe... act! — Anonymous Copy Share Image
My strategy is pretty straightforward, which is to go after the bad guys, to make sure we do our very best to… — Mitt Romney Copy Share Image
In the army we are drilled into execution and then supervision, to make sure everything goes the way you planned it. But… — Colin Powell Copy Share Image
Until I came to IBM, I probably would have told you that culture was just one among several important elements in any… — Lou Gerstner Copy Share Image
At Travelers, we were much more opportunistic. It was very successful, but it wasn't an integrated financial services company. We had a… — Jamie Dimon Copy Share Image
“We cannot enter into alliances until we are acquainted with the designs of our neighbors.” — Sun Tzu Copy Share Image
The Grid makes the history of architecture and all previous lessons of urbanism irrelevant. It forces Manhattan's builders to develop a new… — Rem Koolhaas Copy Share Image
Planning doesnt have to be long and tedious; it can just be a 60 second process — Suman Rai Copy Share Image
One of the things I think has been important for Blizzard is maintaining the direct relationship with our players. Having a platform… — Michael Morhaime Copy Share Image
Strategy equals execution. All the great ideas and visions in the world are worthless if they can't be implemented rapidly and efficiently.… — Colin Powell Copy Share Image
Coaches have plans and structures, and if you're not in those plans you shouldn't take it personally. — Dale Steyn Copy Share Image
More often than not, CEOs are conflict-avoidant because their role is to define vision and strategy than it is to get into… — Mark Goulston Copy Share Image
When I'm marketing a film, whether its mine or someone else's, I work with a great deal of strategy and elbow grease… — Ava DuVernay Copy Share Image
Living in the past is a Jethro Tull album, not a smart poker strategy. — Richard Roeper Copy Share Image
People exaggerate their confidence in their plans - something we call the planning fallacy... The existence of the plan tends to induce… — Daniel Kahneman Copy Share Image
“Having a strategy suggests an ability to look up from the short term and the trivial to view the long term and… — Lawrence Freedman Copy Share Image
“Wisdom is realizing that one resource was never meant to accomplish just one thing.” — Craig D. Lounsbrough Copy Share Image