Done Quote by Ava DuVernay
“When I'm marketing a film, whether its mine or someone else's, I work with a great deal of strategy and elbow grease until the job is done. It's pretty simple really. I just dive in and start digging. Yes, I'm fortunate to know the in's and out's of a true studio-level marketing campaign. But really, anyone who is diligent and well-researched can pull it off too. Its easier for me, but it doesn't make it impossible for others.”
About This Quote
Source Talk: Film marketing workshop, 2020
Describes hands‑on, strategic effort required in film marketing, emphasizing diligence and research for success.
In simple terms: Hard work and research enable effective film promotion.
Diligence drives marketing success.
Themes
Mood
Type
When to use this quote
- film releases
- brand launches
- career development
Key Concepts
Questions to Reflect On
- How can newcomers acquire necessary marketing skills?
- What strategies compensate for limited resources?
Resources may limit some marketers.