Became Quote by Yves Behar
“I wanted to be a writer as a teen... so storytelling was my first love. In my late teens, design became an obsession as I realized that I could express myself through the medium. Much later, when I founded Fuseproject in 1999, our slogan became 'design brings stories to life.'”
About This Quote
Source Interview: Fuseproject Founder, 1999
Design is a narrative tool that turns ideas into lived experiences, merging function with story to communicate meaning.
In simple terms: Design tells stories.
Key Takeaway
Use design to convey narratives.
Themes
design
storytelling
creativity
communication
Mood
inspired
reflective
Type
philosophical
inspirational
When to use this quote
- branding
- product development
- educational materials
Key Concepts
narrative design
human‑centered design
Questions to Reflect On
- How can you embed story in everyday objects?
- What narrative does your design convey?
A Different Perspective
Design may be limited by budget or client constraints.
